In 2000, Little Words founder, Kat, landed a job as a reporter at the local newspaper. The internet wasn’t really a thing (at least not for the North London independent covering stories of local old ladies finding rare vases in their attics), SEO was unheard of, and all a writer had to think about was using impressive vocabulary and daydream that they worked for the New York Times. Things are vastly different for writers today and a little less romantic (at least in theory).
Unless you are a celebrity, being a successful writer today requires so much more than just knowing how to make words sound nice together. Starting from the bottom and working very hard for many years, Kat created Little Words, providing writing, editing, and SEO services to businesses, and writers’ training to women writers who want to excel in their writing careers and join the Little Words community.
Our team includes professional writers, editors, SEO specialists, proofreaders, and even video and sound engineers with over 20 years of experience in providing top quality, high performing and successful commerce and creative content. Our long list of clients includes popular women’s publications, multimillion-dollar tech companies and commerce product review websites. Scroll down to meet the team and read what some of our students and clients have said about us.
Meet the Team
We are excited to introduce you to some of the amazing people on the
Little Words team. Swipe the images to learn more about each of us.
Kat de Naoum is the Founder and Director of Little Words Limited. She is also the Commerce Editor-at-Large at Thomas, a Xometry company. Kat is a writer, author, and SEO and commerce content specialist based in the UK with 20 years of writing experience. She has written for many publications, both print and online, and is also a mother. 
Melissa Epifano is the Little Words Deputy Editor and a senior writer who offers a great deal to the team. She is a lifestyle editor and writer who focuses primarily on covering home and lifestyle topics with strengths in SEO, e-commerce, audience development, and web design. She is also the founder of her own shoe line for women with wider feet, Winnoh.com. 
Marie Capo is the Executive Assistant at Little Words, working closely with Kat de Naoum on a daily basis to make sure everything is running smoothly. She is also the accounts manager, general manager, everything manager, and, quite frankly, we don’t know what we would do without her. 
Vasso Kifnidis is a senior writer on the Little Words team based in NYC with over 10 years of experience in the publishing industry, dating back to 2004. Vasso has a degree in Italian Language and Literature, and has worked as an editor and translator of fiction and non-fiction books and has also worked as a foreign rights manager for a Greek publishing house. She is a mother of one and has a passion for indie films and literature. 
Alexis Kalogiannakis is the Little Words Business Coordinator based in the UK and helps out the team in an array of everyday business management aspects. With a strong IT background, he’s who we turn to when we want to throw our laptops out of the window. (He has a small child and so is well-equipped in dealing with tantrums.) 
Sarah Quinn is a writer on the Little Words team. Sarah attends North Carolina State University with a minor in creative writing. Sarah has had her design and editorial work published in several publications and her passions include writing, graphic/layout design, art, and literature. 
Lauraine Velez is a senior writer on the Little Words team specializing in commerce content, grant writing, and health and wellness. Before freelancing, she worked for the United Nations for over 15 years, most of which were in procurement and contract management, as well as national and internationally-based NGOs. She is a mother and also headed her own NGO in Greece helping refugees and others in need. 
Stella Georgali is the Events Coordinator at Little Words and organises the writers trainings and writers retreats. With many years of experience in business administration in both the private and public sectors, her organisation stills are much appreciated here at Little Words. 
Penny Constantinou is the Little Words tax advisor and a manager at Simpl.uk.com. With over 6 years of experience in the sector, Penny also presents a session during the Little Words Writing, Editing and SEO Professional Development Training Course advising new freelancers of the all-important first steps into self-employment. 
As well as being a digital marketing strategist for several companies, Sonia is a writer on the Little Words Limited team. She has a BSc (Hons) from the University of Westminster and an MSc from the American College of Greece, both in Psychology, and she is also in her final year of Pre-Med at the University of Texas. Her passions include commodity day trading and S&P 500 investment strategy. 
Harry K has decades of experience in the entertainment industry and provides music, including snippets, jingles, and video soundtracks, and also video content, production and editing, for websites in collaboration with Little Words.
Testimonials
Though we welcome all feedback, below are some endorsements from a few of our clients and students (because everyone should toot their own horn once in a while).
“This training allowed me to really grow as a writer. The professional feedback received revealed better approaches that I would have never considered on my own. Through the direct edits, I was guided on how I could improve rather than just being told. It took a lot of the guesswork out of revisions and allowed me to quickly advance and develop my writing skills, voice, structuring, proofreading habits, and much more.”
– Student, 2021
“Working with Kat and the Little Words team has helped me to go from a beginner to a senior SEO content writer in less than a year. Her feedback has helped me improve my content, tailor my tone, and pay more attention to detail. Kat is a patient, knowledgeable and professional teacher who is skilled at ensuring the success of her team. She is also one of the best editors I have had the pleasure of working with.”
– Student and Writer, since 2020
“Hiring the Little Words team was one of the best decisions I made. Working with Kat has been a pleasure. She’s not only the best at what she does but also extremely efficient, providing feedback and results promptly. Amazing service and would highly recommend to anyone seeking professional literary services to improve their company’s image.”
– Client, since 2018
“Kat and the Little Words team are a true pleasure to work with. They bring such light to a working environment, that writing together feels stress-free, allowing creativity to flow as it should. Kat exudes kindness, is fair in all endeavours, and above all, professional. The team she has created reflects her strength in leadership and her business is throbbing with talent.
Great communication and passion are among the mix when working with this fab team. I’d work with Kat and her team a thousand times over. I am grateful to have been given the opportunity to be a small part of such a big, engaged brand. Thanks to Kat for having me on board.”
– Writer, since 2021
“Kat was wonderful to work for; her training was well-thought-out and structured. My expectations as a writer were clear from the get-go, and I never felt hesitant to reach out if I had a question. The transition period was helpful with in-depth edits and check-ins as I grasped the client’s specific voice and style. As a writer, I recommend working with Little Words due to their consistency, clarity, and professionalism.”
– Writer, 2021
“After working in advertising and publishing, I decided to pivot towards a career in SEO and commerce writing. Little Words offers a comprehensive and exciting training course that covers all aspects of content writing from marketing strategy to editing. I have been extremely lucky to learn, work and grow with the Little Words team. Kat is a truly amazing tutor with inspiring writing talent who offers her in-depth knowledge in an easy to understand and enjoyable way.”
– Student, 2020
“My writing skills have significantly improved since working with Kat and the Little Words team. Kat’s editing and knowledge about the industry are superb and her feedback is always kind but constructive—I learn something new with every round of edits. The lessons go beyond just the basics of writing; I have gained a thorough understanding of e-commerce, SEO, structure, and creating content that’s well-researched.”
– Student and Writer, 2015
“I went to school for journalism and didn’t learn nearly as much as I have with Kat and Little Words that I can actually apply to my day-to-day in the industry.”
– Student and Writer, since 2017
“Audience development success relies on brilliant storytelling. But that’s not enough; you also need incredible attention-to-detail, technical digital marketing skills, such as Search Engine Optimization (SEO) and Social Media publishing, and the commitment to drive continuous growth tactics. Kat and her team have it all.
I’ve brought Kat and her team into multiple publishing giants, from Bauer Media, one of the world’s largest B2C media giants, to Xometry-Thomas, the leading B2B manufacturing technology company – she always delivers. What’s incredible is her professionalism and expertise. Whenever I work with Kat, I can completely relax knowing that she understands our assignments and will do her 150%. I’m incredibly excited to see her sharing her knowledge and experience generously to help develop next-generation writing talent.
Please don’t hesitate to get in touch if you’re reading this. Kat is the best talent an audience development exec could ever ask for, and I’m honored to see her thrive.”
– Cathy Ma, VP, Platform Growth & Engagement at Thomas, a Xometry Company
Little Words Limited 